|
|||
Consumer Social Opportunity (CSO)
CSO views a society's needs as market needs - and accepts that brands and campaigns have powerful social as well as commercial influence.
|
||||
Musicology
We see music as a natural social force, not a source of borrowed consumer affinity. Our expertise lies in strategy development and its actualisation through consumer lifestyle properties from music concerts, publishing of fanzines, magazines, web and mobile IM platforms to DJ mixtapes and radio shows.
|
||||
