matchboxology

Loerie Ubuntu Gold to mat©hboxology

Mat©hboxology's long-running HIV prevention campaign for Levi Strauss South Africa won the first ever UBUNTU award at the prestigious South African Advertising awards — the Loeries.

Consumer Social Opportunity (CSO)

CSO views a society's needs as market needs - and accepts that brands and campaigns have powerful social as well as commercial influence.

mat©hboxology is a strategic ideation factory. We help companies and brands contribute positively to the societies in which they do business while improving long-term business growth and consumer affinity.

Featured project: Johns Hopkins Scrutinize

Musicology

We see music as a natural social force, not a source of borrowed consumer affinity. Our expertise lies in strategy development and its actualisation through consumer lifestyle properties from music concerts, publishing of fanzines, magazines, web and mobile IM platforms to DJ mixtapes and radio shows.

In The News

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Loerie Ubuntu Gold to Matchboxology

Mat©hboxology's long running HIV prevention campaign for Levi Strauss South Africa won the first ever UBUNTU award at the prestigious South African Advertising awards — the Loeries .
Read more...

Brand new ways of looking at CSI for CEOs

Matchboxology's CEO challenges brands to embrace their role in developing societies as a win win for both parties.
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Advisors to SANAC and President Zuma

Matchboxology has been working with the South African National AIDS Council (SANAC), the Dept of Health and the office of the President to make World AIDS DAY 2009 the launch of a massive new naitonal commitment to HIV treatment and prevention.